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Ross spent 20-30 hours of ongoing research doing our hashtags because it’s like a constant practice.Whenever we set-up with a client, we say, “You know what? Build Your Tribe | Grow Your Business with Social Media

We got a lot of fantastic tips on Twitter. They’re not putting a customized link in their bios so that they can track clicks, and track conversions to see if they’re making sales or to gathering leads from Instagram. That taught us a lot, but now, we invest the hours and hours of research into competitors, influencers, niche, hashtags, and how we can reach our target audience. That per-follower engagement rate is 4.21%. These are all huge on Instagram.Now, here are the reasons why use Instagram, and everyone’s creating curated content account:It’s a lot easier than creating a lot of your original content every single day that has to be high quality.If you’re repurposing content from other accounts as a branded account, you can go to different accounts and see what photos are performing way better than the other ones. We don’t know if he’s an alien or human or whatever, but he’s doing some crazy things to innovate that space.We know Instagram is not going to go away anytime soon. Join Facebook to connect with Ross Johnson and others you may know.
I can’t staple one thing and say that’s the one thing you need to do because it’s such a holistic practice that we have as organic Instagram growth experts.We would recommend utilizing the right hashtags. View the profiles of people named Ross Johnson. They’re Instagram influencers, founders of It’s exciting to have them today to talk about Instagram growth strategies and reasons why use Instagram.Hey, Thriving Launchers, we’re here with Ross and Rachel, the Instagram couple of Trill Media. As time goes on, it’s going to be pivotable to your business.Exactly, pivotable, because that’s an awesome word.We’ve been here with Ross and Rachel talking about Instagram marketing secrets, how to leverage Instagram, and why use Instagram for business.Thank you so much for joining the show. You’ll see business accounts, quote accounts, motivation. So WTF is actually going on with IG?

We’ve seen it go viral on multiple accounts, on multiple occasions.For some reason, that piece of content gets 10x more engagement every single time, and then you would know if you posted that and did a similar strategy, you would able to get very high engagement with that also.It’s a big topic I know. They did $20 million their first year in business all because of Instagram. It might sound like a rhetorical question to some people, but for some of us, we’re trying to do many things at once that we have to figure out the things to do and not to do.Yeah, you made a good point just now which is saying “No” to certain platforms that you can focus and grow on the ones that matter.Right now, I feel like Instagram is one of the things that matter most. We all know how Instagram is changing up the algorithm and it's causing some serious engagement and reach problems for us online marketers.
But, if you know how to utilize the organic reach, then that’s amazing too.Right now, the reason why use Instagram and it’s the king of engagement is because it has 58x higher engagement than Facebook, and 120x higher than on Twitter. You’re going to land there on a couple 100,000 people’s Instagram account. You got to be smart about what hashtag you use, and if that’s going to allow you to rank in that hashtag or not, and what that means is getting you to the top.We use hashtags, our network, and great content. Do we have your permission to leverage our content? If you hit that little magnifying glass on Instagram, you’ll just see a bunch of content that Instagram thinks you might like. They’re super iconic.If we were working with a business in Boulder, we want to attract people in Boulder. Those are going to be important so that you can train Instagram’s algorithm to associate you with other fitness related accounts as well.But, you have 30 hashtags that you’re allowed to use per post.Make sure you’re utilizing those 30 hashtags in all different ways which means you can use those by having either big hashtags in there like #fitness and then you can have smaller ones like #coloradofitness. The also share some marketing growth strategies to help grow our Instagram organically. Marketing School - Digital Marketing and Online Marketing Tips You understand the value of organic reach as that continues to diminish, and as it continues to be a little bit higher barrier to reach because they want you to pay. While traveling around the state to ski, backpack, fish, cycle and play tennis, Ross found that he loved all four corners of this state, but that his favorite region was Central Oregon. But even when businesses do take it somewhat seriously, and they try to create a presence on Instagram, they’re not doing fundamental things. But if we were in Boulder, Colorado, everyone knows there are mountains right there in town called the Flatirons. They’re not treating it as a traffic source, and the qualified traffic source that there is.If you are to planning on using Instagram for your business, make sure you have all the tracking on there, and that you’re tracking your success. We all know how Instagram is changing up the algorithm and it's causing some serious engagement and reach problems for us online marketers.

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